Sharad K Upadhyay, General Manager, Crowne Plaza Greater Noida

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TMS. Could you please tell us about any specialized services or amenities offered for MICE groups hosting events at the hotel?

Sharad K Upadhyay. At Crowne Plaza Greater Noida, attention to detail is our hallmark, and nowhere is this more evident than in our commitment to personalized experiences. Whether hosting a corporate conference, a wedding celebration, or a social gathering, our dedication to customization ensures every aspect of the event is tailored to perfection. From the moment the guests arrive, they are greeted with a warm and traditional welcome, setting the tone for an unforgettable experience. Our discerning approach extends to their accommodations, where customized special amenities await in their rooms, reflecting the essence of their event. We believe in going above and beyond to elevate the event/ celebration. Our service staff embodies the theme of the gathering, with their uniforms thoughtfully tailored to complement the occasion, adding an extra touch of sophistication. For corporate groups seeking team-building opportunities, our expansive lawns provide the perfect setting for a range of group activities, fostering camaraderie and collaboration amidst the serene surroundings. At Crowne Plaza Greater Noida, we understand that every event is unique, and our commitment to customization ensures that the vision becomes a reality, leaving a lasting impression on every attendee.

TMS. How does the hotel support event planners in organizing successful corporate gatherings, including providing access to breakout areas and onsite catering options?

Sharad K Upadhyay. With our expansive 8.5-acre property, we stand out among competitors, providing ample space for large-scale events and customization. Despite being away from the city center, our tranquil setting is a welcome retreat for guests, complemented by easy accessibility via major highways and transportation hubs. Customization is key to meeting the diverse needs of our clients, from tailored menus to themed décor. By offering personalized experiences, we exceed expectations and create unforgettable events. Moreover, strategic networking and partnerships with local businesses and event planners expand our reach and enhance our offerings.

In essence, our location provides opportunities for success. By highlighting our advantages, offering customization, and fostering partnerships,

we position ourselves as the premier choice for events in Greater Noida.

TMS. Could you share examples of successful corporate events or conferences hosted at Crowne Plaza, highlighting the hotel’s expertise in catering to MICE requirements?

Sharad K Upadhyay. Thanks to the strategic initiatives that have been put into action, Crowne Plaza Greater Noida has experienced significant expansion, particularly in the post-Covid period. In 2022, our total revenue surpassed 87 Crores, and we crossed 120 Crores in 2023, all thanks to the carefully planned strategies designed to attain these objectives. Our Average Daily Rate (ADR) showed a remarkable growth of 42% in 2022 and 37.5% in 2023, resulting in an impressive average annual growth rate of approximately 40%. When we consider all these factors together, our profit margin increased by 13.28% in 2022 and 7.26% in 2023.

Some key events include Moto GP, SATTE, MMA MFN, Outdoor Caterings for HCL amongst others.

TMS. What sustainability initiatives has Crowne Plaza implemented to minimize its environmental impact?

Sharad K Upadhyay. Our commitment to cleanliness is at the core of our hospitality experience. We take pride in our IHG Way of Clean program, which was established through a valuable partnership with global hygiene and cleaning technology leaders. This program equips our associates with the foundational knowledge and skills necessary to maintain the highest standards of cleanliness in our guest rooms. Moreover, at IHG hotels we have IHG Clean Promise that assures our guests of a superior level of cleanliness throughout their stay. This commitment encompasses a rigorous deep cleaning and disinfection process, evident in various aspects of our hotels. We have also teamed up with Cleveland to enforce specific cleanliness protocols, including providing information on cleanliness, updated training for our colleagues, and the availability of individual guest amenity cleaning kits on request. To elevate our standards further, we’ve partnered with Ecolab and Diversey to implement hospital-grade disinfectants, transforming our properties from merely aesthetically clean to clinically clean, ensuring the safety and well-being of all our guests.

TMS. What types of meeting rooms and configurations does the hotel offer to accommodate different sizes and styles of gatherings?

Sharad K Upadhyay. We have 6 types of rooms – standard, club, deluxe suite, executive suite, presidential suite, apartments. Average room size is 36 sq m with a wooden floor and minimal yet classy design to exude elegance. Each washroom is equipped with a bathtub and sustainable bulk body care amenities such as shampoo, body lotions, hand wash, etc. The in-room amenities include free wi-fi, Separate Bath and Walk-in Shower, stocked mini bar, workstation.

The hotel offers 17 break-out rooms, along with 51,000 sq. ft banqueting and open space, making it an ideal location to conduct social and corporate events of all sizes and nature.

TMS. What makes Crowne Plaza stand out compared to other hotels nearby?

Sharad K Upadhyay. Crowne Plaza Greater Noida is located in the heart of Delhi – NCR over an area of 8.5 acres. The property is one of the largest in Delhi – NCR with a room inventory of 398, along with 70,000 sq ft of banqueting and conference space. We also boast of 6 award winning restaurants specializing in Indian, Pan-Asian, Italian and global flavours. The hotel offers 17 break-out rooms, along with a newly launched spa specializing in ayurvedic massages and therapies. We also have an open sky pool along with a fitness centre equipped with state-of-the-art offerings.